Branding online for the TGV
SNCF, the French railways’ company is promoting its famous ultra fast train “TGV” with an online effort and a viral campaign. Le Journal du Net (in French) explains SNCF has produced three web movies...
View ArticleThe TGV runs online
A couple of months ago, we talked about TGV, the ultra fast French train, promoting itself with an online marketing effort. Now Le Journal du Net (in French) provides us with some campaign’s insights....
View ArticleAn advergame for le TGV
Given the excellent results obtained last year from an online campaign, TGV the ultra-fast French train, has decided to launch an online competition to support the special ticket prices they are...
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